With the new Loxia 2/35 and Loxia 2/50 lenses, ZEISS combines maximum image quality with classic ease of use for E-mount full-frame cameras.
Learn more:
http://www.zeiss.com/camera-lenses/en_de/camera_lenses/loxia/loxia235.html
Video produced by Storymaker:
http://www.storymaker.de/en
Close-ups scenes by Stefan Czech Filmproduktion:
http://www.stefan-czech.info